Book Review - Pokemon Ki Duniya Is A Captivating Novel

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 A couple of weeks back I purchased an Urdu novel Pokemon Ki Dunya by  Musharraf Alam Zauqi from the Sareer Publications website. My order delivered on time and I started reading my novel.

The theme of the Urdu novel Pokemon ki Duniya is about the new cyber age and its influence upon our young generation. The novel beautifully tells us that how new cyber tools are being used to create a PR, advertisement campaigns, how key opinion leaders influence people, junk food, globalization, and monopolies of big businesses are changing societies throughout the world. 

The real-life humans are living like sketched characters or cartoons. The novel is all about systemic outside interference and hindrances. The story tells us how children’s behavior is affected due to exposure to overly used internet. Online gaming is altering their attitude towards real-life.

Musharraf Alam Zauqi is a well-known Indian novelist, a fiction writer who has also gained popularity in Pakistan. His approach towards new topics is unique. He is highlighting the issues regarding changing traditions, social behavior and the influence of the internet on young generations.

The quality of the book is fine as it has a catchy cover, nice thick pages and perfectly fixed with hardcover.

I would recommend this novel to all of you. 

Place an order from
https://sareerpublications.com
You can DM @sareerpublications.

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Dolmen Shopping Mall Turns 25!

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Dolmen Mall is celebrating its 25 years with a big shopping festival  at all three malls. Silver jubilee celebrations began with a grand opening ceremony for the 25^th Dolmen Shopping Festival. The celebration featured an opening act by Dolmen Management who performed a flash mob with a human formation of the words “Dolmen Shopping Festival 25”.  The ceremony was followed by a cake cutting ceremony amidst Dolmen Mall management, renowned celebrities, brand partners and customers. 

Khalid Malik hosted the inauguration ceremony while celebrities Ali Azmat and Ahsan Khan interacted with mall visitors and announced discounts and flash on choicest top brands. An enticing Dolmen Draw was launched to attract shoppers to win gifts and prizes through daily draws till January 6^th 2018 on shopping of Rs. 5,000 or more. Grand prize of Rs. 2.5 million of shopping spree, airline tickets, watches, phones, jewelry and gifts from top fashion and retail brands can be won at all three malls starting Friday, 22 December 2017.  The prize distribution ceremony will simultaneously take place on Sunday, 7^th January at all three malls where Dolmen management and brand partners will distribute and award prizes to the winners.

Talking to the press, Dolmen Real Estate Management Chief Operating Officer Faisal Nadeem said, “Dolmen Mall has been the destination of choice for a lot of Karachiites. It is not just a mall, it has a legacy of twenty-five years where people have come and multiple generations have grown with the mall. This year, we would like to celebrate the silver jubilee of Dolmen Shopping Festival with people of Karachi who will witness one of a kind event with mega prizes, lucky draws and grand entertainment.”

The festival will host activities and fun engagements for its customers for 17 days through a specially created indoor carnival with games having instant prizes for all players, cultural and winter themed bazaar, mascot performances, art gallery, fashion shows, and a food bazaar along with daily and grand draws. as a tribute to the incubator of fashion and brands in Pakistan.

As a tribute to the incubator of fashion and brands, Pakistan’s top fashion designer; HSY will display a stunning piece from his latest collection at Dolmen Mall Clifton for the very first time. Simultaneously, renowned Pakistani artists will pay a tribute to the founder of our nation and an installation of the journey of migrants from 1947 will be presented throughout the festival in collaboration with the British Council and Sharmeen Obaid Chinoy Films.

Dolmen Mall Clifton has revolutionized the retail landscape of Pakistan. Located at the waterfront, this mall integrates the best in food, fashion and leisure. It provides the Pakistani shopper exclusive access to some of the world’s most popular retail brands and eateries, attracting customers from all over the country to its doors.

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EFU Life's Meri Shaan Mera Pakistan Launched To Celebrate Spirit Of Patriotism

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The Aga Khan Park Walls Adorned With Meri Shaan Mera Pakistan Wall-Art

EFU Life, the top life insurance provider in Pakistan, has launched a matchless CSR initiative ‘”Meri Shaan Mera Pakistan” to reclaim the public spaces through decent wall art. 

The inauguration ceremony took place at Aga Khan Park with the unveiling of the wall by commissioner Ejaz Ahmed Khan who also commended the collaborative effort, stated, 

‘Such beautification projects are essential for enhancing the aesthetic aspect of the city.  Aga Khan Park is the third project that we have collaborated on with EFU Life. Other corporate entities must come forward and take a disciplined approach to CSR initiatives. I urge all stakeholders to join hands with the administration to bring back colors to the city of light.’

Commissioner Karachi Ejaz Ahmed Khan Talking To Media

EFU Life has partnered with ‘Abdoz Arts’. The company inaugurated ‘Meri Shaan Mera Pakistan’ in 2016 on Pakistan’s Independence Day, and after the successful completion of two wall at Ayesha Manzil and NCC Sports Complex in Karachi, , the Company has now extended this campaign to a third location, the Aga Khan Park, Garden East.

Read Karachi's Wall Art Shows Spirit Of Meri Shaan Mera Pakistan to have idea about the efforts put into this wall art campaign.

The colourful painting work displayed at park walls rejoices the spirit of patriotism, and depicts the rich cultural heritage of Pakistan. Celebrating the cultural diversity of its people and yet unified under the nation’s flag is the main underlying theme. It marvelously removed some of the wall chalking and political negativity spread on city walls.

Commissioner Karachi Ejaz Ahmed Khan and Taher G. Sachak, MD & CEO, EFU Life

Speaking at the launch Mr.Taher G. Sachak, MD & CEO, EFU Life said ‘I take this opportunity to thank Mr. Ejaz Ahmed Khan, Commissioner Karachi and his team for their support, and commitment in partnering with us to make this project a success.’

He emphasized that we as Pakistanis need to take ownership and responsibility for our country. There is a lot that we need to be proud of, and it’s important to bring forward the positive mind-set about our rich cultural heritage especially in the youth today. What makes this campaign truly unique is not only the underlying message of patriotism, but the involvement of the youth, with active participation from the students of different universities to execute the project. 

He also added, that the company is further exploring avenues of executing such projects in other parts of the country. 

Check out some of the glimpses of Aga Khan Park's wall art:

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Karachi's Wall Art Shows Spirit Of Meri Shaan Mera Pakistan

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Karachi Walls Showing Meri Shaan Mera Pakistan 

There is an urgent need to wipe out all indecent wall chalking in Karachi. Let me tell you why it is important to remove all the filthy messages for example the political hatred, obnoxious magical cures of illiterate Baba and other inappropriate notes, because clean city walls are the reflection of a civilized society. The neat and tidy walls express public interest in owning and maintaining the city and country.

Last year, EFU Insurance, under the guidance of Commissioner Karachi, Mr. Ejaz Ahmed Khan, and his team of Commissioner Karachi Division, decided to come forward and start a corporate social responsibility campaign "Meri Shaan Mera Pakistan" to reclaim the public spaces by cleaning the dirty wall chalking and painting a positive image of Pakistan’s culture through extravagant art work.

The creative idea of EFU Life Insurance’s CSR was to highlight country’s rich cultural heritage by creating huge paintings of national events, festivals, monuments and portraits of its legends on city walls.

The campaign successfully adorned the walls at Ayesha Manzil and National Coaching Centre with huge paintings displaying the diversity of cultures within a nation. In total, a large portion approx. 5000 sq.ft was covered with colourful images during this campaign.

Check out some of the glimpses from Ayesha Manzil and National Coaching Centre wall painting:

Ayesha Manzil 

Ayesha Manzil 

National Coaching Centre (NCC)

National Coaching Centre (NCC)

EFU Life, in collaboration with Abdoz Arts, has now taken another step in order to further beautify Karachi. Its new project is the wall at Aga Khan Park, Garden, opposite Ismaili Jamaat-Khana covering a space of over 7000 sq. ft. The painting work in progress has already attracted citizens who are excited to see the completed version of beautifully painted artworks.

To encourage citizens in taking part in it and showing their passion for Pakistan, EFU Life announced an art contest as well. Karachiites were asked to submit their original art works and have a chance to get their paintings featured on city walls. The winner was appreciated with a smartphone.

Be a part of "My Pride My Pakistan' Meri Shaan Mera Pakistan and show your love for your culture and country. 

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Huma Adnan's New Midnight Garden

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Huma Adnan Bride sets out to showcase a new collection titled Midnight Garden. Introducing a new romantic glamour of time, this collection combines the scattered and placed florals in rich gem colors such as, deep purples, beetroot extracts, cranberry concentrates and peachy pastels that remains apt and trendy for the Winter festive season.  

Huma is presenting embroidered and sequin work finesse in her sculpted silhouettes. The new bridal collection is voluminous and curvaceous, while at the same time, reminisces the cascading waterfalls against a deep blue sky. These silhouettes will showcase at Fashion Pakistan Week 2016, 

Huma Adnan who stepped into fashion designing with her own brand, FnkAsia, said, “My creations are a mix of my Pakistani sensibilities and aesthetics and my global outlook and exposure to fashion”

Since its inception in 2001, FNKASIA has been embraced by free-spirited and confident women who are drawn to the brand's unique signature aesthetic: a juxtaposition between vintage and modern, reserved and unrestrained, traditional and innovative. Inspired by world cultures, the arts, and historical dressmaker techniques, the FNKASIA brand transcends fashion trends with its beautifully crafted clothing and accessories.

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The Caged Bird......

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Maya Angelou. Photo WEB

Today I want to share with all you a poem by an American author, poet, civil rights activist and a super inspirational person for millions of people around the world, I am talking about Maya Angelou.

Angelou is famous for her award-winning books and poetry. She is also the first black woman who entered the dazzling world of Hollywood as director, producer and writer. She even starred in different productions for film, TV and stage.

Photo: WEB

Here is her lovely poem named "I Know Why The Caged Bird Sings"

The free bird leaps

on the back of the wind

and floats downstream

till the current ends

and dips his wings

in the orange sun rays

and dares to claim the sky.

But a bird that stalks

down his narrow cage

can seldom see through

his bars of rage

his wings are clipped and

his feet are tied

so he opens his throat to sing.

The caged bird sings

with fearful trill

of the things unknown

but longed for still

and his tune is heard

on the distant hill for the caged bird

sings of freedom

The free bird thinks of another breeze

and the trade winds soft through the sighing trees

and the fat worms waiting on a dawn-bright lawn

and he names the sky his own.

But a caged bird stands on the grave of dreams

his shadow shouts on a nightmare scream

his wings are clipped and his feet are tied

so he opens his throat to sing

The caged bird sings

with a fearful trill

of things unknown

but longed for still

and his tune is heard

on the distant hill

for the caged bird

sings of freedom.

I hope you enjoyed reading this beautiful poetry =)







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