Karachi's Wall Art Shows Spirit Of Meri Shaan Mera Pakistan

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Karachi Walls Showing Meri Shaan Mera Pakistan 

There is an urgent need to wipe out all indecent wall chalking in Karachi. Let me tell you why it is important to remove all the filthy messages for example the political hatred, obnoxious magical cures of illiterate Baba and other inappropriate notes, because clean city walls are the reflection of a civilized society. The neat and tidy walls express public interest in owning and maintaining the city and country.

Last year, EFU Insurance, under the guidance of Commissioner Karachi, Mr. Ejaz Ahmed Khan, and his team of Commissioner Karachi Division, decided to come forward and start a corporate social responsibility campaign "Meri Shaan Mera Pakistan" to reclaim the public spaces by cleaning the dirty wall chalking and painting a positive image of Pakistan’s culture through extravagant art work.

The creative idea of EFU Life Insurance’s CSR was to highlight country’s rich cultural heritage by creating huge paintings of national events, festivals, monuments and portraits of its legends on city walls.

The campaign successfully adorned the walls at Ayesha Manzil and National Coaching Centre with huge paintings displaying the diversity of cultures within a nation. In total, a large portion approx. 5000 sq.ft was covered with colourful images during this campaign.

Check out some of the glimpses from Ayesha Manzil and National Coaching Centre wall painting:

Ayesha Manzil 

Ayesha Manzil 

National Coaching Centre (NCC)

National Coaching Centre (NCC)

EFU Life, in collaboration with Abdoz Arts, has now taken another step in order to further beautify Karachi. Its new project is the wall at Aga Khan Park, Garden, opposite Ismaili Jamaat-Khana covering a space of over 7000 sq. ft. The painting work in progress has already attracted citizens who are excited to see the completed version of beautifully painted artworks.

To encourage citizens in taking part in it and showing their passion for Pakistan, EFU Life announced an art contest as well. Karachiites were asked to submit their original art works and have a chance to get their paintings featured on city walls. The winner was appreciated with a smartphone.

Be a part of "My Pride My Pakistan' Meri Shaan Mera Pakistan and show your love for your culture and country. 

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